Havaianas Filipinas 2012 Collection

Last Thursday, I got a little something from Havaianas. I swear, they are always so creative and thematic when it comes to giving us presents. Anyway, here is what I got.

I love the native woven folder so much! I used it in school the next day.  J

While I was there, they shared to me their newest collection, the Havaianas Filipinas 2012 collection. The Havaianas Filipinas 2012 collection was created just in time to usher out the summer season and welcome back patriotic fashionalism .In line with Havaianas’ 50^th year celebration of happy fashion, summer, and good memories, the world’s leading flip-flops brand is bringing another reason to inspire Filipino Havaianaticos to celebrate and become stylishly loud and proud with a collection that has become close to their hearts. 

Since 2006, Havaianas has honored the Philippines’ rich and colorful culture with its annual Filipinas collection. “Our National Independence Day has significantly inspired the brand to bring pairs that convey stylishly patriotic Havaianas flip-flops," shares Anne Gonzalez, Managing Director of Havaianas Philippines. "This year, what we have in store is a bolder and edgier design in three colors: brown, black and blue. This collection’s style, of course, is aligned with the brand’s much-loved fun and carefree fashion that Filipinos have strongly identified with over the years.” Given that patriotic fashionalism has always been the bright idea behind every Havaianas Filipinas pair, this year’s collection features bold and graphic letters in white and gray, which spell PINAS on its buttery softsoles. Meanwhile, its straps are embellished with rectangular pinsthoughtfullycreated with the Philippine flag’s colors—blue, red, white and yellow.

 In keeping with its fun fashion credo, Havaianas Philippines is also spearheading the ”Liberate Your Feet”campaign for the Filipinas collection as a way of going further in sharing national pride. Posters, in three colorful variations, are set up on all All Flip-Flops stores nationwide, along with authorized provincial retailers. By taking an Instagram of the poster from June 6 to 27, a Havaianatico stands a chance to win aSpecial Havaianas Package. At the promo’s end, 50 winners will be declared. For more info, visit www.facebook.com/havaianasphilippines for the complete set of mechanics.

The Havaianas Filipinas 2012 collection was released June 9^th and is available in Davao only in All Flip Flops Abreeza and SM Davao. For nationwide outlets, visit www.havaianas.com


*If you wanna buy a Havaianas Filipinas collection from Abreeza, I have a discount code. Just tweet me or e-mail me :)